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Web analytics

The Best Web Analytics Tools, by Devrun Web agency

What Are the Best Web Analytics Tools?

There are many Web analytics tools and competition is fierce in the Web marketing industry. In order to help you make sense of it all, here is an overview of the best Web analytics solutions on the market. Google Analytics Google Analytics is the most popular and reliable Web analytics tool on the market. It allows you to analyze up to 10 million interactions per month on your website using tables, graphs and thorough reports – all of this for free...

Best Referencing Methods, by Devrun Web agency

Determining the Best Referencing Methods for Your Website

Do you want to improve your search engine visibility? Are you wondering which Web Marketing tools are the best to achieve your goals? Devrun Web agency is specialized in organic referencing (SEO), Web marketing, Web analytics, Search Engine Marketing (SEM) and Web development. Here are a couple of the most efficient strategies to improve your search engine rank and increase your online sales. Pay Per Click (PPC) The pay per click (PPC) – also known as paid search adve...

Natural Referencing Versus Paid Search Advertising, by Devrun Web agency

Natural Referencing Versus Paid Search Advertising

What is the difference between SEO and PPC? Which strategy is the best to improve your search engine visibility and rank? Devrun Web agency is specialized in SEO, Web marketing, Web analytics, Search Engine Marketing (SEM) and Web development, and we will be more than happy to answer all your questions in this blog post. Read the entire article now.  The main difference between Organic referencing – Search Engine Optimizatin (SEO) and Pay Per Click (PPC) is...

What is Web Analytics?, by Devrun Web agency

What is Web Analytics?

Web analytics refers to the collection, measurement and analysis of behavioural data on a specific website in order to understand and optimize its usage. In other words, Web analytics tools measure each user’s journey on a website. What is the average time spent on each page? How many pages have been viewed? How many visitors have visited the website? Are people leaving their contact information? How are people coming to your website? Analyzing your Web traffic statistics and collecting...

The History of Web Analytics by Devrun Web agency

The History of Web Analytics

Web analytics has become more and more popular over the years and businesses are starting to realize the great impotance of analyzing their Web traffic and using the results to better their referencing (SEO), Search Engine Marketing (SEM), Web marketing, and Web development strategies. Web Analytics owes its popularity mostly to Google Analytics, but companies had started looking at website statistics, hits, and user behaviour since the 90s. It was in 1993 that Webtrends, th...