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Adobe Sitecatalyst

Adobe Analytics

The Best Web Analytics Tools, by Devrun Web agency

What Are the Best Web Analytics Tools?

There are many Web analytics tools and competition is fierce in the Web marketing industry. In order to help you make sense of it all, here is an overview of the best Web analytics solutions on the market. Google Analytics Google Analytics is the most popular and reliable Web analytics tool on the market. It allows you to analyze up to 10 million interactions per month on your website using tables, graphs and thorough reports – all of this for free...

Adobe Marketing Cloud Demystified

Adobe Marketing Cloud Demystified

Marketing clouds are highly useful for marketers. They can be used to search for trends on social media conversations, create customized content for consumers, establish consumer profiles based on their online behaviour, evaluate the effectiveness of marketing campaigns, etc. More precisely, Adobe Social monitors conversations across social networks like Twitter, Facebook, blogs, etc. Not only is it able to identify the sources of trends, called influencers, but Adobe Social is also able to inf...