Google Analytics
Adobe Sitecatalyst
Check Your Website Traffic with Google Analytics

Check Your Website Traffic with Google Analytics

SiteCatalyst is a highly efficient Web analytics tool. The software allows marketers to gather valuable and detailed information on how visitors interact with the Website. The tool allows users to retrieve global information (e.g. the number of visitors) or very detailed information (e.g. the browser used by a specific visitor). SiteCatalyst can also help businesses identify the changes they need to do in order to create a more efficient and profitable Website. The advantage of SiteCatalyst com...

Google Analytics API Explained

Google Analytics API Explained

An application programming interface, or API, coordinates how different software components interact with each other. The Google Analytics API makes it possible to generate reports by sending and retrieving the data. There are 3 types of APIs: collections API, reporting API and Management API. Collection API allows companies to measure how users interact with their content and marketing campaigns. Reporting API allows marketers to create reports and build customs dashboards. Management API make...

Google Analytics Code Setup

Google Analytics Code Setup

Once the Google Analytics account is set up and the Website source code is accessible, it is possible to proceed with the embedding of the Google Analytics code. The first step is to sign-in to Google Analytics and click “admin” on the top left corner of the screen. Next, select your website property in the “account” and “property” columns and click on “Tracking Info/Tracking Code.” Then, copy and paste the snippet into every page you want to...

Google Analytics ID Under the Hood by Devrun Web agency

Google Analytics ID Under the Hood

Cross Device Reports Let’s say a customer searches for a product on his mobile phone and then continues his research on his computer the next day. Then, a couple of days later, the client purchases the product on his tablet. Normally, Google Analytics would have counted the same client as three unique visitors. However, the new User ID feature makes it possible to generate cross device reports. With the User ID feature, businesses can generate customized IDs and assign them to each visit...

Need Help with Google Analytics by Devrun Web agency

Need Help with Google Analytics?

Google Analytics Help is very user-friendly. Indeed, the information is presented graphically with clear descriptions. Premium account users also have access to dedicated support specialists. Moreover, all Google Analytics accounts have access to a forum. Users can ask questions and discuss with fellow customers from around the world. The most active and insightful contributors to the forum can be nominated Top Contributor.   Contact Devrun Web Agency for more information about Google Ana...